This policy describes how the personal data you provide at elainelizeo.com.br is collected, used and protected, under Brazilian Law no. 13.709/2018 (the General Personal Data Protection Law — LGPD).
This is a translation provided for convenience. The controller is based in Brazil and the applicable law is Brazilian; in the event of any discrepancy, the Portuguese version prevails. The controller’s contact address and the legal bases described are identical in every version.
Who the controller is
Elaine Lizeo, responsible for the consulting, mentoring and training services presented on this site. Contact for privacy matters: alexandre.abussafi@gmail.com.
What data is collected
- Data you provide in the forms: name, email, phone, company, role, and the content of your message.
- Assessment answers, when you choose to receive the report by email. The answers stay in your browser while you respond, and are only sent if you fill in the form at the end.
- How you got here: the address of the site that brought you (LinkedIn or a search, for example) or the campaign parameters in the link. It is kept only while the tab stays open and is only sent if you fill in a form. It tells us which channels work.
- Technical data generated automatically by your visit: IP address, browser type and pages visited. Used only for security and to understand use of the site in aggregate.
What the data is used for
- Replying to your message and preparing commercial proposals.
- Sending the materials you requested, such as the Playbook chapter or the assessment report.
- Sending content about leadership, when you consent to it.
- Meeting legal obligations and protecting the site from abuse.
Legal basis
Processing rests on the consent you give by ticking the box in the forms, on the performance of a contract or preliminary procedures when you request a proposal, and on legitimate interest for the security and improvement of the site.
Who the data is shared with
Only with the service providers needed to run the site, who act as processors and are bound to protect the data:
- Vercel — site hosting.
- Supabase — storage of contact records.
- Resend — sending emails.
The data is not sold or handed over for third-party advertising purposes.
How long the data is kept
For as long as needed for the purposes above, or until you ask for deletion. Commercial contact records are kept for up to five years, in line with legal and limitation obligations.
Your rights
The LGPD gives you the right to confirm that processing exists, to access your data, to correct incomplete or outdated data, to request anonymisation, blocking or deletion, to ask for portability, to withdraw consent, and to object to processing based on legitimate interest.
To exercise any of them, write to alexandre.abussafi@gmail.com. You will get an answer within 15 days.
Cookies
This site uses no tracking or advertising cookies. Your browser stores three things locally: your theme preference (light or dark), your progress through the assessment — so you do not lose your answers if the page reloads — and, only while the tab stays open, how you arrived here (the address of the previous site, or the campaign parameters in the link). None of them identifies you, and none of them follows you to other sites.
The arrival information travels with the form if, and only if, you choose to submit it — that is how we know which channel brought you here. Closing the tab erases it. You can clear all of them by clearing the site data in your browser.
Audience measurement
To know how many people visit the site, which pages are read and whether they load well, we use the measurement provided by Vercel, the company that hosts the site. It works without cookies and without creating a permanent identifier for your browser.
What is recorded is aggregated and technical: the page visited, the country, the device type, the browser and the loading time. It is not possible to recognise you from one visit to the next, nor to follow what you do outside this site. We do not use Google Analytics, social network pixels or any session recording tool.
Security
Data always travels over an encrypted connection (HTTPS) and access to the records is restricted. Even so, no system is entirely immune: in the event of a relevant incident, you and the competent authority will be informed.
Changes
This policy may be updated. The last-updated date at the top indicates the version in force.